Good Job Netflix!
Content can reach a point of stagnation, especially in the realm of popular culture. Online streaming giant Netflix prevented sales from reaching a plateau by reeling competitors in and unloading a hefty batch of historically well-performing titles across a wide spectrum of internet entertainment providers.
By undertaking a theoretically risky move, the company was able to parlay the decision into a wealth of success in marketing exclusive, original programming to subscribers. According to the BBC news, the gravitation towards in-house productions created nearly $200 million in net profits for 2016 and pushed a burgeoning user base towards the 100 million mark.
Wall Street was equally impressed by the decisions and subsequent success of the company as the stock ascended nearly 9% in value on Wednesday.
Read the full BBC news article here.